Optimize marketing operations with insights from MarTechBot. Enhance tech stack, data management, and customer focus for maximum impact.
Move beyond performative segmentation and embrace authentic consumer connections with psychographic insights and data-driven clustering.
Avoid email mistakes that alienate audiences. Learn why image-only emails fail and how to enhance engagement with balanced designs.
Canva reverses price hike, restoring free team member additions for loyal users, reaffirming commitment to affordability and user satisfaction.
Explore the LinkedIn debate on the HockeyStack report and its impact on B2B marketing strategies, focusing on touchpoints and brand building.
Discover the latest martech jobs and trends. Explore key roles, skills, and tips to succeed in the dynamic marketing technology landscape.
Zeta Global acquires LiveIntent for $250M, expanding its marketing cloud with enhanced data and mobile capabilities.
Discover if your marketing challenges stem from martech inefficiencies or data issues and learn how to optimize for success.
Unlock personalized customer experiences with edge computing—real-time, efficient, and secure interactions drive growth.
Oracle unveils AI innovations to automate the customer service lifecycle, enhancing efficiency and cutting costs for businesses.
Explore marketers’ investment priorities as 2024 ends: automation, AI, authenticity, and data security lead the way.
Explore the latest AI-powered martech innovations revolutionizing content, advertising, and customer experiences in September.